Dubai, UAE, 25 February 2025: Arabian Automobiles Company (AAC), the flagship automotive company of the AW Rostamani Group and the exclusive dealer for INFINITI in Dubai, Sharjah, and the Northern Emirates, reveals its revamped showroom on Sheikh Zayed Road, now officially the world’s largest INFINITI experience center.
This extensive transformation marks a significant milestone, embodying INFINITI’s new brand identity while honoring its Japanese craftsmanship legacy. It also represents a bold new chapter in Arabian Automobiles’ mission to reshape luxury automotive retail by creating a space that brings the brand’s refreshed philosophy to life through innovation and premium customer engagement.
INFINITI has consistently redefined the essence of luxury driving. Every curve, detail, and performance milestone reflects our dedication to crafting experiences that transcend the ordinary,” said Hussam Baghdadi, Senior Director of Arabian Automobiles. “With the unveiling of the world’s largest INFINITI showroom, we celebrate a new chapter for INFINITI in Dubai, forging a deeper connection between our vehicles and their owners through exceptional customer service. Our aim is for every owner to feel like an honored guest, as we remain passionate about shaping the future of driving, where innovation, luxury, and performance converge.
The showroom features a sleek, minimalist exterior that seamlessly transitions into a spacious, light-filled interior. The striking façade showcases signature blue tones and a golden horizon-inspired divider. Inside, visitors are welcomed into a distraction-free environment where Japanese design principles inspire a sense of harmony and simplicity. Every detail of the layout exemplifies INFINITI’s commitment to delivering seamless experiences.
Focused on enhancing the customer journey, the experiential space offers an intuitive and immersive introduction to the brand. A bespoke consultation area, framed by a kimono-patterned screen, provides a refined setting for meaningful one-on-one interactions with expert advisors. For those seeking exclusivity, opulent VIP lounges serve as a private sanctuary, blending comfort and sophistication to elevate every moment within the showroom.
The INFINITI QX80, recognized as the brand’s flagship SUV, stands prominently at the heart of the experience center, symbolizing luxury and performance. Prospective buyers can also explore the entire lineup of models, each showcasing INFINITI’s pursuit of innovation and driving excellence.
UAE residents are invited to discover a new era of luxury at the new INFINITI of Arabian Automobiles center on Sheikh Zayed Road.
About Arabian Automobiles Company
Arabian Automobiles Company (AAC) is the flagship company of AW Rostamani Group. With over 50+ years in the business, AAC is one of the leading automotive dealers in the GCC and exclusive distributor for Nissan, INFINITI and Renault vehicles in Dubai and the Northern Emirates. Arabian Automobiles is looking back on 50+ years of excellence and passion, and forging ahead with its vision to enrich customer lives and remain the trusted automotive brand of choice.
Arabian Automobiles became the first automotive company in the UAE to be awarded the prestigious ‘Dubai Quality Gold Award’ by Dubai Economy in May 2017. In the same year, INFINITI won ‘Best Performing Brand’ in the automotive category of the Dubai Service Excellence Scheme; an accolade previously won by Nissan in 2016 and Renault in 2015. In 2015, Arabian Automobiles received the Mohammed Bin Rashid Al Maktoum business award for most outstanding performance and in 2013 it became the first private company in the UAE to be inducted into the prestigious Palladium Balanced Scorecard Hall of Fame for strategy execution. Arabian Automobiles Company is currently the holder of Nissan Motor Company’s ‘Global Nissan Aftersales Award and is the only Nissan distributor to have won the award for a total of 21 times with 10 consecutive wins between 2007 and 2016.
Across its Dubai and Northern Emirates network, Arabian Automobiles operates:
- New vehicle sales showrooms: 9 Nissan, 4 INFINITI and 2 Renault
- 6 pre-owned car showrooms
- Central Logistics Centre at Dubai Industrial City
- Service centres: 10 Nissan, 4 INFINITI, and 3 Renault
- 60-minute Express Service
- 9 spare parts outlets
- Arabian Automobiles is ISO 9001, ISO 14001 and ISO 45001 certified.
